Recently, we completed an amazing study of more than 450 hair restoration clinics across the United States. You’ll learn more about the full results soon, I promise. But today, I’d like to talk about something unexpected we found from our survey. … [Read more...]
As a hair restoration surgeon or business owner, you may be looking to promote your services on Google Ads. However, if your landing page includes information about PRP therapy for hair restoration, you may find that Google is removing your ads. In … [Read more...]
Elmer Wheeler was considered the best salesperson alive in the 1950s and 1960s. He sold newspapers and radio ads and was most famous for saying: “Don’t sell the steak. Sell the sizzle!” Elmer says it’s the sizzle that sells the steak, not … [Read more...]
“Price shoppers, they’re a waste of our time,” said “John,” a sales rep I spoke with recently and whose name I want to keep confidential. John was referring to the people who are shopping for the best price and turning a blind eye to every other … [Read more...]
If you have a physical location, you probably have a Google Business Profile (formerly Google My Business) listing. I'll assume that because you're reading this post, you know what these profiles are and how important it can be to your hair … [Read more...]
Helping prospective patients achieve their goals and dreams can come with challenges, from identifying their pain points, pre-existing conditions, and financing. As interest rates and approvals for non-collateralized loans continue to be a concern … [Read more...]
Defining Your Ideal Hair Restoration Patient for Your Marketing Agency Do you know your ideal patient? Knowing the answer to this question is incredibly important to your hair restoration business. Marketing best practices recommend targeting … [Read more...]
Word of mouth has always been a strong business-building tool for any industry or niche. This is true especially in hair restoration, as individuals buy more frequently when they see the successful journey of others who have gone before … [Read more...]
