Marketing Automation Project Owner

Full Time
Lindenhurst, NY
Posted 4 weeks ago

The Role: Hair Loss Marketing, Inc., a specialized digital marketing agency focused on hair restoration practices, is seeking an experienced Marketing Automation Project Owner. This key role will oversee multiple client accounts across the hair restoration industry, ensuring optimal performance and strategic growth. The ideal candidate will have a strong background in agency environments, excelling in multi-account management and workflow creation. This position is based out of our office, with in-office attendance required 4 out of 5 days a week.

Job responsibilities:

  • Manage and optimize multiple client accounts within the hair restoration industry, ensuring each is operating at full capacity and achieving strategic goals.
  • Develop and implement future project roadmaps for clients, including milestone planning and rollout scheduling.
  • Create and envision complex workflows using our proprietary CRM (RootLogic) and other marketing automation tools to streamline client operations and improve lead nurturing processes.
  • Oversee the integration of our custom tools and strategies across client accounts, tailoring approaches to each practice’s unique needs and goals.
  • Collaborate with internal teams to ensure alignment of client strategies with Hair Loss Marketing’s data-driven insights and industry best practices.
  • Conduct regular account audits and performance reviews, providing actionable insights and recommendations to clients and internal stakeholders.
  • Lead the implementation and optimization of lead nurturing strategies, focusing on the unique 30-day engagement period following initial consultation requests.
  • Manage project timelines, resources, and deliverables across multiple client accounts simultaneously.
  • Stay current with industry trends and technological advancements in marketing automation and CRM systems, particularly as they apply to the hair restoration field.
  • Act as a key liaison between clients and internal teams, ensuring clear communication and expectation management throughout project lifecycles.

Qualifications:

  • 5+ years of experience in a digital marketing agency environment, with a proven track record of managing multiple accounts across various industries.
  • Extensive experience in creating and implementing complex marketing automation workflows.
  • Strong project management skills with the ability to handle multiple client projects simultaneously.
  • Proficiency in marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems.
  • Experience with tools like Zapier or Make.com for workflow automation and integration.
  • Demonstrated ability to translate client needs into effective marketing strategies and workflows.
  • Excellent analytical skills with the ability to interpret data and make data-driven recommendations.
  • Strong communication and client relationship management skills.
  • Adaptability and quick learning ability to master proprietary tools and methodologies.
  • Familiarity with or interest in the medical aesthetics or healthcare industry is a plus.

This role offers a unique opportunity to work with a specialized agency, leveraging cutting-edge marketing technology to help hair restoration practices thrive in a competitive market. The ideal candidate will be passionate about creating efficient systems, driving client success, and contributing to innovative marketing strategies in a niche industry.

Hair Loss Marketing, Inc. is an Equal Opportunity Employer. We are committed to fostering, cultivating, and preserving a culture of diversity, equity, and inclusion. We do not discriminate on the basis of race, color, religion, creed, sex, national origin, age, disability, marital or veteran status, sexual orientation, gender identity, or any other legally protected status. Our commitment to equal opportunity employment applies to all persons involved in our operations and prohibits unlawful discrimination by any employee, including supervisors and coworkers.

Job Features

Job CategoryAutomation, Marketing

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