I’ll keep this email short and to the point. Here’s an idea to generate homegrown, last-minute interest in potential procedures.
Question
Have you been storing all your old leads and prospects that never panned out?
If you answered yes, now is a great time to reach out and start that conversation with some year-end specials and discounts. Who doesn’t love saving money?
Feel free to use the following examples or alter them in any way you’d like. The goal here is always about sharing the idea and encouraging you and your staff to become creative. But remember, try and personalize these when you can. Also, don’t automate it. Ask your front-desk team to help.
Here’s a great example,
Hello and Happy December from [your clinic].
Did you know that December and January are historically the busiest months for hair restoration? Most people feel that this gives you the perfect amount of time for regrowth before next summer.
So now that I have your attention…
I wanted to share some of our End-of-Year Specials with you, including up to $1,500* off our hair transplantation services.
Or
Book now and receive 100 graphs for free, a $500 value.
*Offer valid for up to 2000 follicles. Promotions are only valid for December.
A simple email like this could bring that surge of new patients you’ve been looking for.